Invest in your number one asset – get to know your customers


Successful utilities will in the future no longer supply power from large and centralised networks and send out bills to faceless customers. As electricity demand and supply dynamics change, they will need to shift their focus away from passively providing electricity to managing a complex interplay between consumer, electricity provider and network.

According to Jon Slowe, Chairman of the Residential Perspective track, in order to reap the benefits of smart grid they will need to:

  • Increasingly influence when customers use electricity
  • Offer value added products and services that help customers use existing and emerging technologies to generate their own energy
  • Have a relationship with their customers, offering them advice, information and services that encourages customer retention
  • Actively manage distribution networks to cope with spikey electrical demands and distributed generation

Smart Utilities Scandinavia’s two-track programme will drill down into the details of consumer engagement via presentations by some of Europe’s foremost smart energy experts:

  • Giulio Jacucci of the leading consumer interactive Be Aware project on creating a value proposition to the consumer: consumption patterns, triggers and technology
  • Jessica Stromback of Smart Energy Demand Coalition will explain the drivers behind demand-response and the benefits to consumer and energy providers. Most comprehensive European study of DR from 450.000 households
  • Trygve Skjotskift of Accenture will draw on the recent European consumer research, highlighting smart adoption criteria and information as the new currency. The ultimate reference to global consumer trends, with over 10,000 interviewees in 18 countries

These highlighted talks, amongst others, will clarify exactly how ‘smart’ utilities need to become in order to grow value, market share and profits.

We have now updated our conference brochure, click here to have a read!

Join us in Copenhagen and get a detailed picture of regional smart energy developments and commercial avenues they open up for savvy players in the smart energy mix.
Secure your place for the Nordics’ no 1 smart utility event before March 20th and SAVE €100!
I look forward to meeting you and 250+ of your peers in Copenhagen!
Kind regards,

Aida Mezit
Conference Manager
Phone: +31 346 290 814

PS: There is only one place to acquire the knowledge on how to grow value, market share and profits. Be ‘smart’ and register before March 20th to SAVE €100!