UK explores impact of gamification on consumer V2G interests


A UK pilot has been launched to test how gamification can be used to influence EV owners into using vehicle to grid technologies, ensuring grid reliability.

Ecotricity, Gengame, EnAppSys, Newcastle University and Northern Powergrid have partnered to implement the pilot.

The £400,000 project has secured £300,000 in funding from Innovate UK.

Under the trial, some mobile apps and gamification techniques will be used to encourage EV owners to sign up to programmes involving the use of their EV batteries for energy storage during off-peak periods and release during peak periods.

To date, the UK has 150,000 registered electric cars. The country’s EV portfolio, if used to provide storage, is expected to play a big role in a smart, green and stable UK grid network.

Dale Vince, founder of Ecotricity, said: “Electric vehicles have been central to our view of the future for the last decade, not just for their potential to clean up the air we breathe but also for their potential role in the Smart Grid that we need to build to deliver an energy future that is affordable and clean.

“Technology is at the heart of delivering this but it has to engage energy users. This study will help us better understand the relationship between people and technology.”