First Utility and Opower partner on energy saving program


Mark Daeche,
First Utility
London, U.K. — (METERING.COM) — July 12, 2011-07-11 – U.K. independent energy company First Utility has entered into a partnership with U.S. efficiency and smart grid software company Opower to the company’s home energy management program to First Utility customers.

The program is expected to help First Utility customers find ways to save on their bills. Deployed to all U.K. households, the program is believed to have the potential to save consumers as much as £400 million on energy bills annually.

First Utility will use Opower’s software platform to translate its customer’s smart meter data into a range of new energy saving tools, including reports that offer comparative consumption information and household specific analysis of consumption patterns, access to an online portal with detailed usage information, and high bill alerts designed to help customers avoid excessive bills while they still have time to change their usage. Customers will be engaged via mailed reports, web portal, email and SMS messages, as well as social media.

This multi-channel engagement approach is designed to reach all demographic segments, including the most vulnerable, and drive a high level of customer engagement and energy savings.

As a large scale, information-based energy efficiency program, Opower and First Utility intend to share the results to the Behavioural Insights Team in the Cabinet Office and DECC to inform future smart meter policy. Energy savings from the program will be measured and verified independently by leading U.K. academics.

“We know that household budgets are under increasing pressure, and that energy bills are part of that,” said Mark Daeche, founder of First Utility. “At First Utility, we are able to provide cutting edge home energy management tools enabled by our recently deployed smart meters.”