Through the new tariff, Ovo Energy hopes to tap into the growing electric vehicle market, following a ban on the sale of new diesel and petrol cars from 2040, announced by the British Government.
According to a Reuters, “electricity consumption by electric cars is expected to rise as consumers opt for more environmentally friendly transport and the cost for batteries used in the cars falls.”
It adds that Ovo Energy’s EV Everywhere tariff offers customers a two-year fixed energy rate that also includes free membership of the POLAR network of charging stations over that period.
The energy company estimates Britain will have at least one million electric vehicles on its roads by 2022, up from the current 110,000 electric vehicles. Air pollution in primary driver behind the ban of new diesel and petrol cars.
A government spokesperson told the Guardian, “Poor air quality is the biggest environmental risk to public health in the UK and this government is determined to take strong action in the shortest time possible.
“That is why we are providing councils with new funding to accelerate development of local plans, as part of an ambitious £3bn programme to clean up dirty air around our roads.”
Ovo Energy’s CEO Stephen Fitzpatrick, was reported saying, “mass adoption of electric vehicles will completely revolutionise the energy sector.”
The Guardian stated that Britain’s air quality package “also includes £1bn in ultra-low emissions vehicles including investing nearly £100m in the UK’s charging infrastructure and funding the ‘plug-in car’ and ‘plug-in grant’ schemes.”
EV Everywhere tariff
Users of Ovo Energy’s new tariff will receive electricity from renewable energy sources, guaranteed by certificates proving its origin. Ovo Energy said it was only Britain’s third energy tariff targeted at electric vehicles.
Alongside the tariff launch Ovo also announced two acquisitions: electric vehicle charging point installer ChargedEV and electric vehicle technology research company Indra Renewable Technologies.