Florida Power & Light ranked amongst most trusted brands


In a press statement, FPL, a provider of energy services to some 4.9 million metering points in the US, said it was named as the most trusted utility in Florida state in a study conducted by Cogent Reports.

The survey ranked FPL as the fifth most trusted utility in the US.

The study includes a survey of some 35 rating questions answered by 60,000 residential consumers. The survey is conducted after every three months to understand consumer perceptions of services being offered by some 130 electric and gas utility companies.

Energy providers ranked amongst the Most Trusted Brands would have scored 40 points higher on brand trust.

This year’s recognition is the fourth time FPL has been named a leader amongst utilities included in the Cogent Reports survey.

Eric Silagy, CEO of FPL, said: “This is a result of the dedication and hard work of our nearly 9,000 employees who are committed to delivering award-winning customer service, best-in-class reliability and electric bills that are among the lowest in Florida and approximately 25 percent below the national average.”

Chris Oberle, senior vice president of Market Strategies International, added: “Building a brand that customers trust and offering products and services customers will use are some of the latest challenges utilities are experiencing.

“Our research shows that high brand trust benefits shareholders and stakeholders, and positions utilities as credible players in shaping the evolving utility market.”

FPL grid management and customer services

The results of the survey follow FPL’s launch of a new energy distribution control centre in West Palm Beach to enhance the management and maintenance of its grid network.

The utility’s new energy distribution control centre is designed to improve FPL’s communication efficiency with consumers and field crews during emergency restoration periods.

FPL established the facility to avoid pressure on its existing command centres. The West Palm Beach control centre will support the energy company’s existing two control centres in Miami and Sarasota. Read more…


Image Credit: 123rf.