Sacramento Municipal Utility District to deploy Aclara consumer engagement solution


Frankie McDermott,
Director Customer
Services, SMUD
Sacramento, CA and St Louis, MO, U.S.A. — (METERING.COM) — September 12, 2012 – Sacramento Municipal Utility District (SMUD) is to deploy Aclara’s consumer engagement software platform, in order to increase energy literacy, engagement, and related behavioral changes that help customers understand and manage energy usage and costs.

When completed, the solution will consolidate a variety of other tools that provide energy information and education to SMUD customers who opt to utilize them.

“Aclara’s consumer engagement platform will help us centralize and standardize all of the energy information and tools made available to our residential and commercial customers,” said Frankie McDermott, director SMUD customer services. “In addition, the platform will provide information that can be utilized across web, mobile devices, and paper engagement channels, thus providing our customers with technology that allows them to monitor and manage their energy usage if they choose.”

This new approach by SMUD is aimed to encourage a more interactive dialogue between customers and the utility, with tailored content and personalized feedback delivered through multiple engagement channels.