Maddalena experience | virtual tour 360


Maddalena S.p.A. opens the doors of their facilities at Povoletto, in the northeast of Italy, so you can take a virtual tour inside their offices and their manufacturing plant.

This engaging and immersive 360° tour wants to tell you the story of Maddalena S.p.A. and share with you our premises, our values, our push towards technological innovation.

With an intuitive navigation system, you can walk freely inside the plant. Throughout all the individual areas, a number of “hot points” will provide you with additional information and interesting videos.

You can walk freely throughout this virtual experience, available in 5 languages, either by yourself or following a guided tour, for additional information on Maddalena’s products. To access the tour, you don’t need to download anything. Just open the Tour 360 link using any PC, tablet or smartphone.

The Maddalena Experience is the company’s reaction to the changes imposed by the Covid-19 pandemic. A digital marketing model, based on an open and freely-accessible virtual showroom and featuring guided tours led remotely by competent Area Managers, is an alternative meant not to replace but to enhance the personal and physical presence that will be available to us again when things will return to normal and we will be able to travel freely and personally attend international events and fairs once more.

This choice, made by one of the most important international companies in the field of water and heat energy measuring instruments, is a strategy aimed at consolidating brand awareness and increasing company competitiveness, while focusing on innovation and sustainability.